Corporate branding for VIMOD. The new ID was based on the module-design concept and was included in different elements: corporate stationery, web design and social media animations.This branding project and image update begins with the definition of both, a new isotype and logo. The new identity design represents a synthesis of a functional, modular construction system.
The power of simplicity expresses itself through a unique element, that summarizes a unique identity. The combination of useful and beautiful. Utility and aesthetics combined. Spaces are designed meticulously with great attention to detail. Textures are smooth. Metals that are cold to touch and natural wood become part of the environment, harmoniously. To design and to integrate. Straight lines and simple cuts create a new, sophisticated brand image. A functional system is the one that brings technical exigencies and artistic results together.