Le Reveur

The Script

Le Rêveur Resort-Spa branding project. The new image design begins with the development of a new logo and its various applications. The identity is a result of a combination between rustic and outdoor lifestyle. 

The Scene

In French: rêveur. In English: dreamer. 41°58′00″S 71°32′00″W. Located in the southwest of Río Negro Province. In between woods and mountains, rivers and lakes. El Bolsón is the place to go if you are looking for freedom. Relax, take a deep breath. The area's typical trees become part of a mysterious atmosphere.