Children's Lettering Workshop
en. Artistic direction and production for Mother's Month Series at Alto Comahue shopping mall. Campaign's concept development, creativity for digital and printed ads. The illustration & lettering workshop for children featured Paola Bocca and Ale Paul as hosts and was sponsored by Edding Argentina.
Imagination is reflected in a letter's drawing. Family time and a gift that lasts forever. Inspired by childhood's recreational activities, these activities portray a creative atmosphere and family reunion. Elements, textures and colours bring a clean sheet of paper to life.